About
This was created as the main promotional video for Shopee's 2022 12.12 campaign. The key visual simulates the dazzling effects of dance floor lighting at a party. It creates a sense of excitement, inviting shoppers to join the party and shop from dusk till dawn.
The video showcases the 3 main key selling points of the campaign using elements of an amusement park, such as the games and activities available.
Creative fields
Animation, Graphic Design, Illustration
Collaborators
Stella Tan (Illustration/Graphic Design)
James Ng (Animation)